Logistics Distribution Optimization of Self-Ordering Platform Catering Enterprises for O2O

Abstract

Based on O2O theory and O2O model, this paper analyzes on logistics distribution situation of catering enterprises on the self ordering platform and find out the existing problems. This paper also put forward some suggestions on the catering enterprises in the O2O mode of logistics distribution: with the help of the third party logistics to build new logistics mode of catering enterprises, implementation of distribution service system catering logistics standardization, strengthen the construction of logistics information system, improve the catering logistics laws and regulations, etc.