Analysis on the Enterprise Crisis Management in the Internet Era

Abstract

In 2016, the Internet still maintained a high-developed momentum, it not only gestated more opportunities but also brought more challenges for enterprises. The large number of internet users, the strong timely effectiveness, the rapid spread speed and the multi-style spread ways, which led various information of the enterprise to spread among the mass in these certain conditions. However, it’s difficult to estimate the baleful influence and loss once the published adverse information of the enterprise widely spread on the Interne; therefore, it has become a compulsory course for each enterprise to improve its management and response capabilities of the enterprise crisis brought by the development of the Internet.