Thoughts and Analysis on the Development Planning Strategy of Local Colleges and Universities

Hai-Long ZHANG, Wei WANG

Abstract


The strategic planning of university development plays an important role in the management of colleges and universities, including leading, mobilizing, cohesive and normative roles. Although Chinese universities have already recognized the significance and value of strategic planning, the author believes that the development orientation of local universities, the planning as a management tool for colleges and universities, the legitimacy of university development planning, the improvement of planning-based performance and the implementation of university development planning To ensure the effective implementation of the plan and to achieve the driving role of strategic planning goals in the development of colleges and universities.

Keywords


University development; Strategic planning; Thinking.


DOI
10.12783/dtem/icaem2019/31064

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